Hey Alexa, play Celebrate Good Times (Come On) by Funktown America! It’s an exciting day for the whole Anjé family – we are officially launching our Spring 2021 collection! And we wanted our loyal followers and subscribers to be the first to get the full walk through of this collection’s intention and inspiration 🙌.
With most endeavors in life, it’s best to set an intention and we really took this to heart when designing our spring collection. We want our readers and customers to be uplifted and feel strong after a rough 2020. This is why we’ve created our Spring 2021 collection around the intention of rebirth. When you’re wearing these pieces, not only will the buttery soft materials help you be at your best, but the mindfulness that each garment evokes will spark your own personal renaissance.
The Lotus flower is regarded in many different cultures, especially in eastern religions, as a symbol of purity, enlightenment, self-regeneration, and rebirth. Its characteristics are a perfect analogy for the human condition: even when its roots are in the dirtiest waters, the Lotus produces the most beautiful flower.
Even after a tumultuous period in our history, we can all find beauty in the start of a new year. We were in the dark roots of 2020, but this is our chance for a rebirth. We can choose to take all we’ve learned from the past year and use those lessons to flourish in 2021, just as a Lotus flourishes amidst the most inhospitable conditions.
So what can you expect to see in our most intentional collection yet? Well, we’re shifting to a more casual, lower-priced approach to meet you where you’re at. You’ll find an assortment of pieces in our black and pink backed golden Lotus design. Everything from sports bras, yoga shorts, and leggings to bomber jackets, dresses, cropped tees, and t-shirts. We’ve got you covered with lotus love and prosperity for every part of your day!
Look out for this collection dropping today…and always remember your power to grow and be reborn 𑁍.